Record 1 billion people used Facebook in a single day:Mark Zuckerberg
For the first time over a billion people used Facebook on a single day, according to company founder Mark Zuckerberg.The "milestone" was reached on Monday, when "1 in 7 people on Earth used Facebook to connect with their friends and family", he said in a post.
Facebook has nearly 1.5 billion users who log in at least once a month, but this was the most in a single day.
The company gained its billionth user in October 2012.
It was founded in 2004 by Mr Zuckerberg while he was a Harvard student.
In his post on Thursday, he predicted that Facebook's reach would continue to grow.
"This was the first time we reached this milestone, and it's just the beginning of connecting the whole world," Mr Zuckerberg wrote.
In July, Facebook claimed that over half of the world's online users visited the site at least once a month.
This was the first time we reached this milestone, and it's just the beginning of connecting the whole world," Zuckerberg said.
Founded in 2004 from a Harvard dorm room, the social networking site once was only available to college students but has grown its users over the last decade.
Since its debut, the company has rolled out a like button, created a News Feed, launched a stand-alone messaging app, redesigned its logo and more.
In 2012, the social network hit more than 1 billion users.
It's Facebook's flurry of changes and willingness to experiment with its features that has kept people on the site, some analysts say.
Sometimes the company makes a subtle change like taking an existing feature and presenting it in a different way. Other times, Facebook introduces something new such as allowing users to send money through its messaging app, said Nate Elliott, an analyst at Forrester Research.
"Big and small, they've always experimented pretty aggressively," Elliott said.
Facebook's popularity has also been a large selling point for advertisers, helping the company to rake in $4 billion in sales from April to June.
As of June, Facebook had 968 million users who logged into the site daily worldwide, according to data released when the company announced its second-quarter earnings.
"Advertisers always want to reach a mass audience. As much as they like targeting, they also like large numbers," said Debra Aho Williamson, a principal analyst for eMarketer, a market research company.
© 2015 ,Copyright by Bilal Asghar
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